Poster of the 1973 Dallas Cowboy Cheerleaders
Object Details
- Description (Brief)
- This original 1977 poster was the first to feature an NFL Cheerleading team proving the Dallas Cowboys Cheerleader’s influence on 1970’s popular culture.
- The Dallas Cowboys Cheerleaders have been cheering the team on since the Cowboys football team’s inception in 1961 but it wasn’t until 1972 that the iconic uniforms were created. With the distinctive uniforms and specialized dance moves, the cheerleaders soon became icons of popular culture producing the first poster to feature cheerleaders in 1977 and appearing in three television shows that same year. They began their international activities in 1978 when the NFL wanted to promote American football abroad and they chose the cheerleaders as their ambassadors. Their show group travels the world demonstrating their Texas spirit and pride in their football team and their country.
- A decidedly American invention, cheerleading has its origins in sports and education. Beginning as early as 1877, fans organized cheers in the stands at Princeton football games but it was not until the 1930s when Gussie Nell Davis, a physical education teacher at Greenville High in Texas, saw the need to involve girls in physical activity. Participation in organized sports was not readily available to girls at this time - the Flaming Flashes and later, the Kilgore Rangerettes of Kilgore College in Texas, both organized by Davis, provided a sense of unity and empowerment through athleticism. Until Title IX, cheerleading was among the few sports available at the high school and collegiate levels that provided opportunities for women.
- Location
- Currently not on view
- 1973
- ID Number
- 2017.0042.15
- accession number
- 2017.0042
- catalog number
- 2017.0042.15
- Object Name
- poster, cheerleading
- poster
- Physical Description
- paper (overall material)
- Measurements
- overall: 28 in x 20 in; 71.12 cm x 50.8 cm
- See more items in
- Culture and the Arts: Sport and Leisure
- Sports & Leisure
- National Museum of American History
- name of sport
- Cheerleading
- Football
- level of sport
- Professional
- web subject
- Women
- Record ID
- nmah_1848756
- Metadata Usage (text)
- CC0
- GUID (Link to Original Record)
- https://n2t.net/ark:/65665/ng49ca746b3-6655-704b-e053-15f76fa0b4fa
Related Content
There are restrictions for re-using this image. For more information, visit the Smithsonian's Terms of Use page .
International media Interoperability Framework
IIIF provides researchers rich metadata and media viewing options for comparison of works across cultural heritage collections. Visit the IIIF page to learn more.