McDonald's Employee Name Badge
Object Details
- Description
- This black plastic badge is embossed with McDonald’s® and the double arches logo in gold on the front. It was worn by the donor in 1973 while working for McDonald’s®. The donor’s primary position was cashier/clerk, but each employee was trained to be able to perform each task in the restaurant in the event someone called off and they had to fill in for the day. The location where the donor worked was located close to a college campus and the staff pool primarily consisted of college students.
- The McDonald’s Corporation is one of the most recognizable hamburger restaurants in the United States. As of 2011, the McDonald’s Corporation and franchisees were operating in 119 countries with 1.9 million employees, making it the 4th largest employer in the world.
- In 1940, Richard (Dick) and Maurice (Mac) McDonald opened the first McDonald’s Bar-B-Q drive-in restaurant in San Bernardino, California. In 1948, the brothers redesigned their menu, centering on the 15 cent hamburger. In 1954, Ray Kroc, a Multimixer (milkshake machine) salesman, became interested in the McDonalds brothers’ high volume restaurant. He worked out a deal with the brothers to be their franchising agent and opened the first franchise location in Illinois the following year. Under Kroc’s direction, the company grew to become the giant we know today.
- Credit Line
- Gift of Debbie Schaffer-Jacobs
- ID Number
- 2011.0091.02
- catalog number
- 2011.0091.02
- accession number
- 2011.0091
- Object Name
- badge, uniform name
- Physical Description
- plastic (overall material)
- Measurements
- overall: 1 1/4 in x 3 1/4 in x 3/32 in; 3.175 cm x 8.2296 cm x .23812 cm
- See more items in
- Work and Industry: Retail and Marketing
- Food
- Advertising
- American Enterprise
- Exhibition
- American Enterprise
- Exhibition Location
- National Museum of American History
- National Museum of American History
- Record ID
- nmah_1404200
- Metadata Usage (text)
- CC0
- GUID (Link to Original Record)
- https://n2t.net/ark:/65665/ng49ca746ad-7039-704b-e053-15f76fa0b4fa
There are restrictions for re-using this image. For more information, visit the Smithsonian's Terms of Use page .
International media Interoperability Framework
IIIF provides researchers rich metadata and media viewing options for comparison of works across cultural heritage collections. Visit the IIIF page to learn more.