Object Details
- Procter and Gamble
- Description
- Drene shampoo was introduced by Procter & Gamble of Cincinnati, Ohio, in the mid-1930s. It was the first modern synthetic (no soap) shampoo and it marked the company’s entrance into the hair care business. In 1946 and 1947 Procter & Gamble sponsored a variety radio program called Drene Time which featured singing and comedy acts, including the Bickersons, played by Don Ameche and Francis Langford. Procter & Gamble produced Drene in the United States until the 1970s.
- This bottle, with its bright green and purple label, had a new formula that "silkened the hair." It was produced in the early to mid-1950s.
- Location
- Currently not on view
- Credit Line
- Gift of Procter & Gamble Company
- ca 1952-1954
- ID Number
- 1984.0718.107
- catalog number
- 1984.0718.107
- accession number
- 1984.0718
- Object Name
- shampoo
- hair care product
- Other Terms
- Hair Care Product; Cosmetics
- Physical Description
- glass (container material)
- cardboard (packaging material)
- Measurements
- overall, box: 5 1/2 in x 1 3/8 in x 2 7/8 in; 13.97 cm x 3.4925 cm x 7.3025 cm
- place made
- United States: Ohio, Cincinnati
- See more items in
- Medicine and Science: Medicine
- Health & Medicine
- American Enterprise
- Beauty and Health
- Beauty and Hygiene Products: Hair Care and Enhancement
- Hair Care Products
- National Museum of American History
- web subject
- Hair Care Products
- Record ID
- nmah_688587
- GUID (Link to Original Record)
- https://n2t.net/ark:/65665/ng49ca746a5-0643-704b-e053-15f76fa0b4fa
