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Frank Schiffman Apollo Theatre Collection

National Museum of American History

Object Details

Collector
Schiffman, Frank, 1894-1974
Donor
Schiffman, Jack
Names
Apollo Theatre (New York, N.Y.)
Schiffman, Robert
Place
Harlem (New York, N.Y.) -- 20th century
New York (N.Y.) -- 20th century
Topic
African American entertainers -- 20th century
African American musicians
Concerts -- New York (State) -- New York
Entertainers -- 1930-1980
Music-halls -- 1930-1980
Theaters -- New York (State) -- New York
Provenance
Collection donated to the Archives Center by Jack and Robert Schiffman in January 1996. An addendum was added to the collection in 2014.
Collector
Schiffman, Frank, 1894-1974
Donor
Schiffman, Jack
See more items in
Frank Schiffman Apollo Theatre Collection
Summary
The Frank Schiffman Apollo Theater Collection contains records, correspondence, photographs, and recordings concerning Frank Schiffman's business activities and the Apollo Theater's influences on American culture.
Biographical / Historical
The Apollo Theater is located in the Harlem section of New York City, New York. A prominent and influential institution, the Apollo Theater hosted numerous performances by popular entertainers who were primarily African-American, including Ella Fitzgerald, Billy Holiday, Smokey Robinson, and the Temptations from the early 1930s to the present. It became best known as the site of "amateur night" programs, which catapulted many of its winners (and losers) to national and international acclaim. To this day, the Apollo Theater remains an important fixture in both the music industry and the African-American community. The son of Austrian immigrants, Frank Schiffman began his career in the promotion and distribution of motion pictures in New York City. As his career grew, he managed various New York theaters such as the Lafayette and the Harlem Opera House. In 1934, Frank Schiffman became the first manager of the Apollo Theater. Soon thereafter, he became co-owner, and retained the management position until the early 1960s. Schiffman's lack of racial bias as well as his keen business sense helped the Apollo Theater to become a cultural icon within the performance industry. During the late 1940s and early 1950s, Schiffman's sons, Jack and Robert assisted him with the management of the theater, and later took over management upon Frank Schiffman's retirement. Frank Schiffman died in 1974 at the age of eighty.
Extent
8 Cubic feet (23 boxes)
Date
1900-2009, undated
Archival Repository
Archives Center, National Museum of American History
Identifier
NMAH.AC.0540
Type
Collection descriptions
Archival materials
Awards
Handbills
Ledgers (account books)
Photographs
Publicity photographs
Scrapbooks
Citation
Frank Schiffman Apollo Theatre Collection, 1900-1985, Archives Center, National Museum of American History.
Arrangement
The collection is arranged into eight series. Series 1: Correspondence, 1938-1985, undated Series 2: Business Records, 1931-1980, undated Series 3: Publicity, 1927-1993, undated Series 4: Photographs, 1904-1970, undated Series 5: Background and Historical Materials, 1900-2006, undated Series 6: Audio Recordings, 1921-1986, undated Subseries 6.1: Reel to Reel Tapes, 1972, undated Subseries 6.2: Records, 1921-1951, undated Subseries 6.3: Audio Cassette Tapes, 1970s-1986, undated Series 7: Performers Materials, 1940-1976, undated Series 8: Office Files, 1926-2009, undated
Processing Information
Collection processed by Danielle Synder, intern, 2002. Addendum processed by Sarah Gediman, intern, 2019; Lauren M. Janik, intern, 2019; and Savannah Hildre, intern, 2019 supervised by Vanessa Broussard Simmons, archivist, 2019.
Rights
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Genre/Form
Awards
Handbills
Ledgers (account books)
Photographs -- 20th century
Publicity photographs
Scrapbooks -- 20th century
Scope and Contents
Collection documents the business endeavors of Frank Schiffman, and the Apollo Theater's contribution to American culture. The collection includes sound recordings, personal and business correspondence, photographs, business records, and printed material.
Restrictions
Collection is open for research. The scrapbooks in Series 5 are in extremely fragile condition. They cannot be made available for use until they are preserved.
Related Materials
Archives Center, National Museum of American History: Ella Fitzgerald Collection, NMAH.AC.0584 Frank Driggs Collection of Duke Ellington Photographic Reference Prints, NMAH.AC.0389 Duke Ellington Collection, NMAH.AC.0301 Ruth Ellington Collection of Duke Ellington Materials, NMAH.AC.0415 Edward and Gaye Ellington Collection of Duke Ellington Materials, NMAH.AC.0704 John and Devra Levy Collection, NMAH.AC.1221 Program in African American Culture, NMAH.AC.0408 Smothers Brothers Collection, NMAH.AC.1437 International Sweethearts of Rhythm Collection, NMAH.AC.1218 Duncan Schiedt Photograph Collection, NMAH.AC.1323 International Sweethearts of Rhythm Collection, NMAH.AC.1218 Bobby Short Papers, NMAH.AC.0946 John and Devra Levy Collection, NMAH.AC.1221 Leonard Gaskin Papers, NMAH.AC.0900 Charismic Productions Records of Dizzy Gillespie, NMAH.AC.0979 Bobby Tucker Papers, NMAH.AC.1141 W. C. Handy Collection, NMAH.AC.0132 Ramsey Lewis Collection, NMAH.AC.1126 Mongo Santamaria Papers, NMAH.AC.0893 Warshaw Collection of Business Americana Subject Categories: Theater, NMAH.AC0060 Warshaw Collection of Business Americana Subject Categories: Motion Pictures, NMAH.AC0060 Other Repositories: Apollo Theater Archives, archive@apollotheatre.org Apollo Theater, concertarchives.org
Related link
Record ID
ebl-1503510068164-1503510068169-0
Metadata Usage
CC0
GUID
https://n2t.net/ark:/65665/ep8acb7570a-dd84-413a-9591-5edacef11765

In the Collection

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  • Print media, reference, undated

  • Gillespie, Dizzy

  • Publicity

  • Ledger

  • Box 8

  • Bates, Clayton "Peg Leg"

  • Print media newspaper clippings, flyers, reference

  • The / Nancy / Wilson / Cannonball / Adderley / ... / Flip / Wilson / Show newspaper advertisement proof

  • Playbills and pamphlets

  • Pryor, Richard

  • Frank Schiffman, telegram from Martin Luther King Jr.

  • Ledger

  • Franklin, Aretha

  • Ward, Clara

  • A program critique card for Oscar Peterson, 1962 and 1963. black type on originally white card

  • Booking cards (A-L), undated

  • Ledger, 1966 January 7- 1967 December 8

  • Program critique card for a Jazz at the Philharmonic performance of Flip Phillips and 6 musicians, 1949. black type on an originally white card

  • Scrapbook pages (Restricted)

  • Scrapbook pages (restricted)

  • Coltrane, John

  • Armstrong, Louis

  • Odetta

  • Print media, reference

  • Photographs

  • Gregory, Dick

  • Frank Schiffman incoming correspondence

  • Correspondence

  • Frank Schiffman outgoing correspondence

  • Booking cards (Mc-Z), undated

  • Eckstein, Billy

  • Ledger

  • Frank Schiffman incoming personal and business correspondence

  • Scrapbook pages (restricted)

  • Scrapbook

  • Frank Schiffman outgoing correspondence with the William Morris Agency relating to Pearl Bailey

  • Pearl Bailey, newspaper advertisement

  • Ledger, acts, B-W

  • Negative comments about Billie Holiday: index card

  • Harlem's High Spot / Apollo newsprint

  • Frank Schiffman incoming telegrams

  • Ledger, rhythm and blues singers and hits

  • Scrapbook (Restricted)

  • Scrapbook pages (Restricted)

  • Ledger

  • Scrapbook pages (restricted)

  • Scrapbook pages (restricted)

  • Box 9

  • House staff photograph

  • Wilson, Flip

  • Ledger

  • House staff photographs

  • Schiffman, Frank and others

  • Ledger

  • Background and Historical Materials

  • Business Records

  • Shirelles

  • Jack Schiffman incoming correspondence

  • Handbills

  • Brown, Ruth

  • Belafonte, Harry

  • Manuscript, Harlem Heyday: A Pictorial Reminiscence of Harlem's Showplace, by Jack Schiffman, Chapter XI: Memorabilia "The Way We Were," pages 360-397 with notes, undated

  • McGriff, Edna

  • Moody, James

  • White, Slappy

  • Wilson, Iron Jaw

  • Jo, Damita

  • Editorials

  • Baker, La Vern

  • Handbills

  • Parker, Charles

  • "You're Not So Easy to Forget and Just Plain Love," Claude Thornhill and his Orchestra, Columbia Records

  • Handbills

  • Knight, Marie

  • James, Jesse

  • Earth, Wind and Fire

  • Isley Brothers

  • Harry Schiffman telegram

  • Adderly, Julian "Cannonball", and Adderly, Nat

  • Editorials

  • Schiffman, Frank

  • Transcript of interview with Robert Schiffman

  • Tribute program for dinner honoring Frank Schiffman

  • Handbills

  • Phillips, Esther

  • Records, 1921-1951, undated

  • Reeves, Martha

  • Eubie Blake National Museum

  • Apollo Theatre scrapbook

  • Harptones

  • Mighty Clouds of Joy

  • Editorials

  • Stitt, Sonny

  • Flack, Roberta

  • Uptown: The Story of Harlem's Apollo Theatre

  • Lyon, Leo de

  • Brubeck, Dave

  • Uptown: The Story of Harlem's Apollo Theatre, first draft of manuscript

  • Jack Schiffman research notes

  • Newspaper clippings about the Apollo Theatre

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Frank Schiffman Apollo Theatre Collection
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