"The notion of applying behaviors means that instead of trying to classify works according to the Getty AAT or some Platonic hierarchy, we just say “Look, if we want to replicate a certain behavior later, let’s just say it has that behavior,”.”

Jon Ippolito is the co-founder of the Still Water Lab and Digital Curation program at the University of Maine and an Associate Professor of New Media at the University of Maine. He was formerly Associate Curator of Media Arts at the Guggenheim Museum in New York City.