Skip to main content
Smithsonian Institution
Our Plan
Goals
Be One Smithsonian
Catalyze new conversations and address complex challenges
Reach 1 billion people a year with a digital-first strategy
Understand and impact 21st-century audiences
Drive large, visionary, interdisciplinary research and scholarly projects
Preserve natural and cultural heritage while optimizing our assets
Provide a nimble, cost-effective, and responsive administrative infrastructure
We will learn how demographic changes, new learning styles, and new technologies affect the relevance of cultural institutions.
‹ Understand and impact 21st-century audiences
up
We will tell the complete American story, in person and online, in all of our museums, exhibits, and programs—and across them—with a focus on all Americans, nationally and locally. ›
Back to Top
