Castrol

Object Details

Sponsor

Castrol

Pilot

Maurice Rossi, French, 1901 - 1966

Paul Codos, French, 1896 - 1960

Physical Description

Airplane (Bleriot 110, "Joseph le Brix") flies over globe with route marked out, telegram mid-poster with charcoal drawings of two pilots (Maurice Rossi and Paul Codos) above text block. Red, blue and black ink on paper.

Full Text:

Record du Monde de Distance

En Ligne Droite

Plus de 9,000 Km

Par Rossi et Codos

5-7 Aout 1933

avec l'huile Castrol

sur Bleriot-Hispano

Telegram part of image: text of telegram reads: NEWYORK BEYROUTH SANS ESCALE RECORD DU MONDE EN LIGNE DROTE BATTU EN UTILISANT CASTROL STOP LA LUBRIFICATION DE NOTRE MOTEUR COMME TOUJOURS ASSURE PARFAITMENT AVEC VOTRE HUILE = ROSSI CODOS +

Summary

Fly Now: The National Air and Space Museum Poster Collection

Throughout their history, posters have been a significant means of mass communication, often with striking visual effect. Wendy Wick Reaves, the Smithsonian Portrait Gallery Curator of Prints and Drawings, comments that "sometimes a pictorial poster is a decorative masterpiece-something I can't walk by without a jolt of aesthetic pleasure. Another might strike me as extremely clever advertising … But collectively, these 'pictures of persuasion,' as we might call them, offer a wealth of art, history, design, and popular culture for us to understand. The poster is a familiar part of our world, and we intuitively understand its role as propaganda, promotion, announcement, or advertisement."

Reaves' observations are especially relevant for the impressive array of aviation posters in the National Air and Space Museum's 1300+ artifact collection. Quite possibly the largest publicly-held collection of its kind in the United States, the National Air and Space Museum's posters focus primarily on advertising for aviation-related products and activities. Among other areas, the collection includes 19th-century ballooning exhibition posters, early 20th-century airplane exhibition and meet posters, and twentieth-century airline advertisements.

The posters in the collection represent printing technologies that include original lithography, silkscreen, photolithography, and computer-generated imagery. The collection is significant both for its aesthetic value and because it is a unique representation of the cultural, commercial and military history of aviation. The collection represents an intense interest in flight, both public and private, during a significant period of its technological and social development.

Credit Line

Bequest of Melvin Buchner.

1933

Inventory Number

A20000565000

Restrictions & Rights

Usage conditions apply

Type

ART-Posters, Original Art Quality

Medium

Poster, Aviation Industry

Dimensions

2-D - In Frame (H x W x D): 78.7 x 59.7cm (31 x 23 1/2 in.)

Country of Origin

France

See more items in

National Air and Space Museum Collection

National Air and Space Museum

Record ID

nasm_A20000565000

Metadata Usage (text)

Not determined

GUID (Link to Original Record)

http://n2t.net/ark:/65665/nv9460c349c-f816-4107-a631-e5769d218954